Search Engine Marketing, or SEM, is an all encompassing term for the tools a internet marketer has for building a site’s presence, creating brand name recognition, and bringing more new and repeat visitors to a website. SEM includes Search Engine Optimization (SEO), paid services, social media marketing, internet advertising, web design and analytics.
Some of our most popular SEM services include:
- PPC – Pay Per Click Advertising is a popular way to get your website noticed in a short period of time. We can help you set up and track Sponsored Search Ads from Google Adwords, Yahoo! Search Marketing, and Bing/Microsoft Ad Center.
- Industry Targeted Advertising – Also called Contextual Advertising, these types of adds are found on other websites rather than in search results. We can research then recommend the best websites to place ads on to maximize exposure to the type of customers you want to attract. These ads can be on a PPC/CPC (cost per click), monthly or yearly basis.
- Social Media – We can set up your Facebook, Twitter, Linked-in and Google+ accounts for optimal results. Click Here for More information.
- Reputation Management – Keep tabs on what people are saying about your products, services and brand. We can monitor your social media accounts, blogs and review websites and maintain regular updates with interesting related content.
Focusing on solely SEO efforts can exclude you from a huge portion of visitor traffic and conversions. Be proactive and consider including the broader range Search Engine Marketing techniques in your overall Internet marketing strategy. A Rank Above has packages in several price points to help you build SEM for your business.